Airing weeknights at 7.30pm from Monday, February 27, each episode will see a different singleton use "avatar building technology" to put together a picture of their dream partner.
Then, the show's "dating database" will scour the country for eight singles who perfectly match that ideal person - height, build, hair, etc; and did we mention they have to dress as instructed?
Another demo paraded sparsely clad models and asked them to give scores.
Even though the view on offer was mostly flesh, the choices were skewed by preferences for whiteness and aversions to other skin types.
When sight was taken out of the equation and people were told to choose by smell and voice, the reversal was startling, all barriers down and everyone found a match.
Imagine your dream partner and multiply them by eight. It's like a real life Sims game where one lucky singleton gets to design their ideal other half using the latest avatar building technology.
As you can see, we have launched an all new design with lots of new features.In spite of that, the study suggested, people's choices at the altar followed straightforward lines. This was no lightweight affair, social historian Emma Dabiri joining forces with social scientist Dr Keon West to try out a variety of tests on a panel of 10 singletons and compare them with a new, extensive survey of 5,000.Men married women of the same ethnic make-up as their mothers, women married men in the ethnic image of their fathers. They homed in very swiftly on the ways in which modern partner-hunting was actually limiting people's choices and corralling them into strict, ethnic boxes.Dom Bird from E4 commented on the brand-spanking new format, he said: "Game of Clones is a great addition to E4's growing slate of entertainment shows."He added: "Given the opportunity to date a houseful of perfect partners, this series promises to delight our singletons as well as our audiences."Watch the first episode of Game Of Clones on Monday 27 February at pm on E4.Stand-up comedian Tony Rock has a host of accomplishments under his belt, including spearheading his own sketch comedy series, “The Tony Rock Project” and revamping the legendary talent competition show “Apollo Live.” Now, Rock is redefining the dating and game show genres as the host of TV One’s “The Game of Dating.” by offering provocative and hysterical new takes on classic dating show scenarios. Both guys and girls are welcome but you'll need to be: - Single obviously.- Between 21 and 35 years old.- Proficient in English.- Hot or make up for it with charm.